Xbox Series X launch trailer “Power Your Dreams” commercial is exactly the kind of advertisement that pulls you in to the upcoming new console device, serving as an invitation by Microsoft to experience how unique a gamer’s experience can be.
Featuring the song “No Ordinary” by Labyrinth, we are introduced to a gamer as played by “Get Out” and “Black Panther” star Daniel Kaluuya, as he is transported into worlds of possibility and imagination that can be realized by playing games. Check out the video below:
Here’s the overview of the new advertisement by Xbox Wire:
We’re excited to debut our launch trailer titled, “Us Dreamers.” In “Us Dreamers,” hero protagonist Daniel Kaluuya (Academy award nominated actor from blockbusters like Get Out and Black Panther) leads us all on an inspirational journey about what it means for gamers to dream and reach our potential, together.
The story begins with Daniel picking up his Xbox Wireless Controller after returning home. He is greeted by online friends and is quickly transitioned into his gaming dream, moving from live action to CG. Daniel travels through his dream, passing through spectacular and immersive visuals of dream-inspired gaming worlds before discovering another gamer and her representation of her own gaming dream. Together, they realize that while each of our gaming dreams and journeys are unique, there are many gamers and many individual dreams that all come together with the power of Xbox.
Beyond the compelling visuals and relatable story, the true soul of “Us Dreamers” comes through with the featured track, “No Ordinary” a new song by Labrinth—a multiplatinum-selling singer, songwriter, Grammy nominated producer and Emmy award winning composer of one of 2019’s biggest shows, HBO’s Euphoria. “No Ordinary” provides an inspirational audio experience that uplifts the storytelling and complements the visual spectacle seen in “Us Dreamers.”
The Xbox Series X|S will launch on November 10.